Project Stats:
Rate Base: 369,000
Audience: 8,248,000
Male/Female: 87% / 13%
Median Age: 39.3
Median HHI: $102,000
Frequency: 12x
Publisher: Outdoor Sportsman Group
Source: MRI Spring 2019
Mission Statement:
Consultative, Passionate, Experts, Leaders Outdoor Sportsman Group is the single largest media company serving the interest of the outdoor enthusiast. No other media company dedicated to the outdoor sportsman can compete with our media mix. We offer 15 different magazines in the hunting, shooting and fishing markets that reach America’s most avid sportsmen.